Where I've Been.

Assisted in the creation of and served as the primary designer for developing and maintaining the yearly Brand Guidelines for Halloween Horror Nights event assets for both Universal Orlando and Hollywood locations. Halloween Horror Nights is Universal’s largest nationally renowned event and requires a fresh re-brand every year.
Work closely with Creative Directors and Project Managers to concept, design and execute campaign tactics for Universal’s annual events and new product launches such as Jurassic World VelociCoaster.
Daily responsibilities include the design of tactics ranging from environmental graphics such as wall murals and bus wraps to print and digital ads, that all maintain licensor integrity and display our partnerships in a positive light.
Served as an integral part of the design team that rebranded the Universal Annual Pass renewal program. Elements consisted of 25 letters, 16 mailers and 2 envelopes. As part of a partnership with Coca-Cola®, I also helped design and implement a co-branded Annual Passholder’s Lounge inside the park.

Sole creative working from home, meaning I was responsible for managing my time, ensuring I made deadlines and communicated often and effectively with those in the main office.
Developed a number of collateral pieces with the sole purpose of improving engagement with the target audience — engagement ranged from mere brand awareness to motivating Call to Actions.
Responsible for following client brand standards, creating a consistent identity and brand voice throughout various tactics.

Primary responsibilities were to prepare ads and collateral for press including building in hi-resolution, retouching and finally collecting assets for final output.
Lead creative responsible for assembling agency RFPs.
Integral part of the creative team responsible for developing grand opening materials for the Seminole Hard Rock Hotel & Casino Tampa and Hollywood properties.
One of two people involved in the execution of all in-house video production; from logging footage to editing commercials for such clients as Steamboat Grand and Fairmont Bermuda.

What I can do.

Ad Campaigns
Brochures
Billboards & Posters
Stationery Packages
Direct Mail
Sales Kit
Newsletter
Catalog & Book
Package Design
Invitations

Pre-Press &
Print Management
Photo Retouching*

Proficient
InDesign
Photoshop
Illustrator
Acrobat
Adobe Premier / Final Cut
Microsoft Office

Knowledgeable
Wordpress